So you want to create an ecourse, but you have no idea how to start.
You have an idea for a course, so you are on the right track, let’s take the next step.
Validate Your Idea
The next step that you need to do is to see if this idea is something that people want or need. There are several ways that you can ‘validate’ your idea. You can ask people outright if they want or need your course. This can be done by asking the question on social media or through your newsletter.
Once People have responded either positively or negatively you know if you should take the next step or you should come up with a new idea.
This is a huge step and an important one to take. Because if people are not interested in your idea you just saved yourself a ton of time and work that you would have put into creating your course which people would not have bought or even signed up for.
So now you know that people want what you are going to create, to add in an extra step to see if people are willing to buy your course you can pre-sell your course. This way you know that people are REALLY interested in your course. This is also a great incentive to get your course put together quickly and release it to the wild as soon as you can.
Create you Course
The next step on this journey is to create the course. You will need to decide now how you are going to deliver the course. Will it be through an email autoresponder or online in a membership site? Will you be using videos, pdfs or just getting your point across in text? The reason that you need to make these decisions now is that once you know how you will be presenting your information you will know how to break that information down into bite-sized chunks that people can consume.
Once you know how you will deliver the course you can create your outline for what you want to teach. Remember to keep things in smaller chunks, people will learn and pay attention to a 10-15 minute video or a page of information way more than to an hour long video or a novel worth of text. Attention spans are short for most people, and if you have students that do have longer attention spans they can consume more than one section at a time. This will be even truer if your ideal client is a mother with young kids, they usually only get small bits of time to put towards consuming anything other than caring for their family.
Designing Your Course
This is where you will be taking the content that you have created and putting it into the format you are delivering the course. This part should flow very easily because you did the heavy lifting when you created the content. It is a good idea to decide how you are going to be presenting your course before you create the content. That will help you make this step even easier.
Launch your course
And the final step will be to launch your course, this could be to a smaller beta group which will allow you to make sure that everything is working the way you envisioned it would. If things need to be changed then you can circle back to one of the previous steps and follow the path again tweaking and fixing things till they work.
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